Strategic Leaders

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Design & Creative Direction

The Washington Companies chose high potential employees to participate in a program that helped them become better strategic leaders within the company. The design is meant to give a higher end, luxury feel. I created the brand and creative directed my team for some of the items included with this event.

Created: Fall 2018 - Summer 2019 for the Washington Companies while at Washington Corporations

Photography: Gordon Terpe

Invite

The invite booklet was mailed in a transparent envelope. It included what the program was about and when and where it was going to take place.

Envelope
Envelope

Cover
Cover

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Page4

Envelope
Envelope

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Welcome Box

The welcome box was shipped to the homes of all the attendees of the workshop. It included a welcome letter, branded Eddie Bauer jacket, wooden gift box that included a trinket from each of the three cities they were going to visit (fly fishing flies: Missoula, inukshuk: Vancouver, copper mug: Butte), a Moleskine smart writing kit, and a book they were to read with a custom bookmark.

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IMG_1212e_boxext

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IMG_1216e_boxint

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IMG_1239e_bookmark

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IMG_1212e_boxext

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Amenity Baskets

The amenity baskets were put in every attendees hotel room for when they arrived in the city for that section of the program. Each basket included a postcard with information about the city they were visiting, snacks from the city they were visiting, and a custom Strategic Leaders logo cookie.

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Butte.jpg
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